• Eric Asmar

    Innovation and Impact Strategist

  • I'm originally from the San Francisco Bay area, but I'm currently based in Rabat, Morocco.


    I've worked for 10 years at the intersection of technology, culture and society in the United States, Europe and the MENA Region.


    I'm passionate about social change, and I've worked with corporations, NGOs, and international organizations to grow and measure their social and environmental impact. I've also collaborated with numerous startup support programs as a coach and mentor.

  • Services

    Strategic Support

    I help organizations design and implement new strategic initiatives.

    Program & Service Design

    I design, fundraise and develop partnerships for innovative programs and initiatives.

    Training & Facilitation

    I organize and facilitate trainings, teambuildings, workshops, and events for companies and NGOs.

    Research & Impact Evaluation

    I conduct research and impact evaluations for development programs and CSR initiaives.

  • Projects

    A few of the things that I've worked on


    Rabat - November 2017 - Present

    Yomken ("It's possible" in Arabic) is a platform for "crowdsolving" ideas and solutions for industrial and societal challenges faced by corporate, governmental and social organizations in the Arab world.


    Casablanca Design Week

    Casablanca - October 2017

    CASABLANCA DESIGN WEEK is a cultural event that aims to bring together actors of the worlds of design and creativity
    through a multitude of totally open, free events: exhibitions, conferences, debates, pop-up events, and above all, the
    presentation of the work of several designers and talented artisans in more than 10 places in the city of Casablanca.


    Houna Innovation Camp

    COP22, Marrakech - November 2016

    Innovation Camp was Morocco's first protoyping hackathon, bringing together 8 green entrepreneurs with makers, engineers, artisans and designers to create and improve green products.


    Disrupt!/Graphics!/ in Rabat

    Dare Space, Rabat - October 2016

    Disrupt!/Graphics!/ is a three-day ideathon supporting young Moroccan entrepreneurs and creatives in addressing society’s problems through collaboration and innovation.

    Uncharted Lab Morocco

    Dare Space, Rabat - September 2015

    Uncharted Lab Morocco is a 5-day hyper-accelerator for early/idea-stage, Morocco-based entrepreneurs that are tackling social and environmental problems.


    Dare Inc.

    Rabat - October 2014 - October 2016

    Dare Inc. is Morocco's first Social Enterprise Incubation program, providing mentoring, expertise, and funding to early-stage social entrepreneurs.